So smart and so reduced in calories, we needed a shorter name — Muf’n.

Smart Baking Company™ is once again going beyond gluten free. Now, the company is changing the way we look at breakfast. The newest product, the gluten-free Chocolate Chip Smartmuf’n® which is only 109 calories and offers customers a slice of “me” time with a decadent chocolate chip flavor—but it’s healthy. The gluten-free Smartmuf’n® is an ideal healthy breakfast muffin that delivers all of the benefits of Smart Baking Company’s™ other products.

Now that’s smart!

With the SmartMuf’n, we’re bringing everyone to the breakfast table.

At Smart Baking Company™, we want to bring everyone to the table. Whether customers are gluten-free, on the keto diet or just trying to eat healthier, we cracked the code on healthy baking to provide something everyone can enjoy. Built with the company’s proprietary mix, the Smartmuf’n® is filled with 12 grams of fiber and packed with 9 grams of protein to get anyone’s day started on the right foot. It also boasts essential nutrients like calcium, iron and potassium. It is gluten-free, keto- and diabetic-friendly, reduced calorie, zero carb and non-GMO.