Thank you! We’ve reached our goal. The comeback starts now.
You can keep placing pre-orders through January.
The Smart Baking Comeback: From Our Family to Yours
Over the years, Smart Baking Company has grown thanks to one thing above all: YOU — our loyal, passionate, health-minded community. You’ve supported us, encouraged us, and shared our products with your families, friends, and neighbors.
Because you asked, cheered us on, and never stopped believing in us, we’re excited to share some wonderful news:
We’ve officially reached our comeback goal — and thanks to you, production is moving forward.
After months of care, testing, and love, we’re thrilled to announce the return of your most-loved Smart Baking Company classics — reimagined with improved recipes, cleaner ingredients, and the same warm heart we’ve always baked into every bite.
That means SmartCakes are back in all five fan-favorite flavors — Chocolate, Cinnamon, Lemon, Raspberry Cream, and Vanilla Latte — along with SmartMuf’ns in Chocolate Chip, Banana Nut, and Blueberry, plus our beloved SmartBuns in Plain and Sesame.
✨ Pre-orders remain open through January. Payments are captured immediately, and we expect baking and fulfillment to take approximately 3–4 weeks starting January 8.
This comeback is for you — and we can’t wait for you to taste what we’ve been creating.
Bringing Back the 38
We’re bringing back the beloved 38-calorie SmartCakes in all five fan-favorite flavors — better than ever.
Thanks to your incredible support, our comeback goal has been reached and production is officially moving forward. For this initial comeback phase, these SmartCakes are available to pre-order as part of our first production run as we restart baking and fulfillment.
During this comeback phase, SmartCakes will be delivered in simple, clear wrap packaging, allowing us to move quickly into production while maintaining freshness and quality.
Looking ahead, once production is fully reestablished, the 38-calorie SmartCakes will be available through our CLUB 38 subscription program — created for our most dedicated fans who want ongoing access and early releases.
Introducing the Blueberry SmartMuf’n
Meet the newest addition to our SmartMuf’n lineup — the Blueberry SmartMuf’n, baked fresh with real blueberries and the same care you expect from Smart Baking Company.
As part of our comeback, this improved recipe delivers the soft, satisfying texture you love, now with a lighter feel and thoughtfully selected ingredients — making it a delicious option for breakfast, snacks, or anytime cravings.
Blueberry SmartMuf’ns are available to pre-order during this comeback phase as we restart production and fulfillment.
Ingredients
Eggs, proprietary fiber blend (oat fiber, corn fiber, flax), milk protein concentrate, cultured defatted milk, olive oil, allulose, blueberries, milk, contains less than 2% of salt, monk fruit extract, vegetable glycerin, vanilla extract, sodium bicarbonate, calcium carbonate, monocalcium phosphate, glycerol monostearate.
Nutrition Facts
Why This Pre-Order Campaign Matters
This pre-order phase allows us to move confidently into production and fulfillment — with the quality, care, and consistency our community expects.
Your pre-orders help us:
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Finalize fresh ingredients and improved recipes for our first production runs
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Secure packaging and supplies needed for fulfillment
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Reestablish production and logistics after time away
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Continue improving our website and shopping experience
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Bring back community favorites without cutting corners
By placing a pre-order, you’re not just reserving your products — you’re helping shape the next chapter of Smart Baking Company as we return to full-scale baking.
Your Reward for Supporting the Comeback
Choose from several pre-order options featuring your favorite Smart Baking Company treats. Each option is designed to thank you for supporting the comeback as we move confidently into production and fulfillment.
Now that our comeback goal has been reached:
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Payments are being captured
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Ingredients and packaging are being ordered
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Baking and fulfillment are beginning
All products will be baked, packed, and shipped fresh as production gets underway.
- 🎉 $22,534.28 raised — Goal reached!
A Thank-You to Our Founding Supporters
As a small thank-you, all pre-order supporters will be invited to receive an honorary mention on our Founders Fans page.
If you choose to participate, your first name and last initial (or a preferred display name) may be publicly displayed.
At checkout, you’ll have the option to opt in or opt out. Participation is completely optional, and your support is deeply appreciated either way.
How This Pre-Order Works
1. Place your pre-order
Choose your preferred option and complete checkout. Your payment is captured immediately.
2. Production is moving forward
Thanks to the incredible support of our community, the comeback goal has been reached and production is underway.
3. Ingredients & packaging are being sourced
We are actively sourcing ingredients and packaging needed for fulfillment as production continues.
4. Fresh baking & delivery
Your Smart Baking Company treats will be baked, packed, and shipped fresh as production progresses.
We estimate orders will be fulfilled within approximately 3–4 weeks, starting from January 8.
Thank You for Being Part of the Comeback
Smart Baking Company has always been about more than recipes — it’s about the people who believe in better baking and support us along the way.
This comeback is made possible by our community. Every pre-order, share, and message of encouragement helps us move forward with confidence as production and fulfillment continue.
Whether you’ve placed a pre-order, shared our story, or simply cheered us on, thank you for being part of our journey. We’re excited to bake for you again.
Reward Tiers
Each reward tier lets you enjoy your favorite Smart Baking Company treats while supporting our return to production. Quantities and variety increase as you move up.
These tiers are available during our comeback pre-order phase. Pre-orders remain open through January as production and fulfillment continue.
After this phase concludes, we’ll reopen our regular shop with individual item purchases and a minimum order for free shipping.
Basic Bundle All Products
Premium Bundle All Products
Gold Bundle All Products
Creators Bundle
Extra Service Bundle
What folks are saying?
These are a great alternative to cake for diabetics. They taste great and are virtually indistinguishable from real starch, fat, and sugar cake. Be sure to throw them in the freezer when they arrive.
Gary J.
Scottsdale, AZ
I’m doing Weight Watchers and saw someone suggest these as a 1 point sweet snack. They really are so good and are satisfying my sweet tooth cravings perfectly. I’ve been eating them daily and will definitely keep these stocked in my pantry. Yum!
Katie Y.
Seattle, WA
The cakes themselves are great. They are tasty and the ingredients used are very health-conscious. They are a great option to kill a sweet craving without using too many calories of your daily budget of calories.
Hannah T.
Orlando, FL
